Questions about the Working With Journalists poster

What’s on the Working With Journalists poster?

Builds standing against Destroys it, side by side. Builds standing: Fast, accurate answers, even unhelpful ones; Builds standing: Knowing their beat and deadline; Builds standing: Saying no comment honestly, not evasively; Builds standing: Correcting your own error first; Builds standing: Offering the expert, not the executive; Destroys it: Blanket pitches to the wrong beat; Destroys it: Demanding copy approval; Destroys it: Going over a reporter's head to an editor; Destroys it: Threatening the advertising relationship; Destroys it: Denying something later proved true; The relationship is an exchange: usefulness and accuracy bought with attention and time.. You are dealing with people who write things down and remember. One false denial costs more than any single story it prevents.

Who is the Working With Journalists poster for?

Working With Journalists belongs to the Communications & Media section rather than to a school year, because humanities is not something one grade owns. Anyone learning public relations can pin it up — a beginner, a student mid-course, or someone revising years later.

When should you use the Working With Journalists poster?

Every day, but especially the day you need to be believed. A wall chart earns its place by being glanceable from where the work is happening, so Working With Journalists belongs on the wall where that humanities work actually happens, within glancing distance, rather than filed away.

What other posters go with Working With Journalists?

Apologising Well, Crisis Response and The Holding Statement sit alongside Working With Journalists in the Communications & Media section. Printed together they make a wall rather than a single sheet, which is how a reference set actually gets used.Apologising WellCrisis ResponseThe Holding Statement

Is the Working With Journalists poster free to download and print?

Yes. Working With Journalists downloads as a free PDF with no account, no email and no watermark, like everything else in the Communications & Media section. Print as many copies as you like for a home, a classroom, a library or a tutoring group; reselling the file is the only thing the licence rules out.Read the licence

What size does the Working With Journalists poster print at?

Working With Journalists is a vector PDF laid out for US Letter, and prints on A4 with Fit to page — the same file, no separate download. Because every mark on it is drawn rather than photographed, it stays sharp enlarged to A3, A2 or A1 at a copy shop. Colour carries emphasis only, so a greyscale print of Working With Journalists loses nothing.Printing guide