What’s on the Blue Ocean Strategy poster?

4 numbered steps, with a full worked run-through. The four actions framework, applied to industry competitive factors. Eliminate — Which factors the industry takes for granted should be removed entirely?; Reduce — Which should be cut well below the industry standard?; Raise — Which should be raised well above it?; Create — Which factors should be created that the industry has never offered?. The test is value innovation: differentiation AND lower cost at once. Achieving only one is ordinary strategy.

Who is the Blue Ocean Strategy poster for?

Blue Ocean Strategy belongs to the Business & Management section rather than to a school year, because business is not something one grade owns. Anyone learning strategy can pin it up — a beginner, a student mid-course, or someone revising years later.

When should you use the Blue Ocean Strategy poster?

Stop benchmarking rivals. Ask what the industry competes on, then change the factors. A wall chart earns its place by being glanceable from where the work is happening, so Blue Ocean Strategy belongs on the wall where that business work actually happens, within glancing distance, rather than filed away.

What other posters go with Blue Ocean Strategy?

The Ansoff Matrix, The BCG Matrix and Business Model Canvas sit alongside Blue Ocean Strategy in the Business & Management section. Printed together they make a wall rather than a single sheet, which is how a reference set actually gets used.

Is the Blue Ocean Strategy poster free to download and print?

Yes. Blue Ocean Strategy downloads as a free PDF with no account, no email and no watermark, like everything else in the Business & Management section. Print as many copies as you like for a home, a classroom, a library or a tutoring group; reselling the file is the only thing the licence rules out.

What size does the Blue Ocean Strategy poster print at?

Blue Ocean Strategy is a vector PDF laid out for US Letter, and prints on A4 with Fit to page — the same file, no separate download. Because every mark on it is drawn rather than photographed, it stays sharp enlarged to A3, A2 or A1 at a copy shop. Colour carries emphasis only, so a greyscale print of Blue Ocean Strategy loses nothing.

Blue Ocean Strategy — free printable poster

Blue Ocean Strategy — printable business wall chart from LearnPosters. Free vector PDF, US Letter and A4.

Blue Ocean Strategy, step by step

The four actions framework, applied to industry competitive factors.

EliminateWhich factors the industry takes for granted should be removed entirely?
ReduceWhich should be cut well below the industry standard?
RaiseWhich should be raised well above it?
CreateWhich factors should be created that the industry has never offered?

Cirque du Soleil

Eliminated: animals, star performers, multiple rings
Reduced: thrill and danger
Raised: venue, artistic quality
Created: theme, storyline, refined atmosphere

The test is value innovation: differentiation AND lower cost at once. Achieving only one is ordinary strategy.

Questions about the Blue Ocean Strategy poster

What’s on the Blue Ocean Strategy poster?: 4 numbered steps, with a full worked run-through. The four actions framework, applied to industry competitive factors. Eliminate — Which factors the industry takes for granted should be removed entirely?; Reduce — Which should be cut well below the industry standard?; Raise — Which should be raised well above it?; Create — Which factors should be created that the industry has never offered?. The test is value innovation: differentiation AND lower cost at once. Achieving only one is ordinary strategy.
Who is the Blue Ocean Strategy poster for?: Blue Ocean Strategy belongs to the Business & Management section rather than to a school year, because business is not something one grade owns. Anyone learning strategy can pin it up — a beginner, a student mid-course, or someone revising years later.
When should you use the Blue Ocean Strategy poster?: Stop benchmarking rivals. Ask what the industry competes on, then change the factors. A wall chart earns its place by being glanceable from where the work is happening, so Blue Ocean Strategy belongs on the wall where that business work actually happens, within glancing distance, rather than filed away.
What other posters go with Blue Ocean Strategy?: The Ansoff Matrix, The BCG Matrix and Business Model Canvas sit alongside Blue Ocean Strategy in the Business & Management section. Printed together they make a wall rather than a single sheet, which is how a reference set actually gets used.The Ansoff Matrix The BCG Matrix Business Model Canvas
Is the Blue Ocean Strategy poster free to download and print?: Yes. Blue Ocean Strategy downloads as a free PDF with no account, no email and no watermark, like everything else in the Business & Management section. Print as many copies as you like for a home, a classroom, a library or a tutoring group; reselling the file is the only thing the licence rules out.Read the licence
What size does the Blue Ocean Strategy poster print at?: Blue Ocean Strategy is a vector PDF laid out for US Letter, and prints on A4 with Fit to page — the same file, no separate download. Because every mark on it is drawn rather than photographed, it stays sharp enlarged to A3, A2 or A1 at a copy shop. Colour carries emphasis only, so a greyscale print of Blue Ocean Strategy loses nothing.Printing guide

Blue Ocean Strategy, step by step

Questions about the Blue Ocean Strategy poster

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